Persuasion and Rhetorical Criticism

How persuasion works and how to analyze persuasive texts.

COMM-301 Year 3 3 credits 12 lessons planned ▶ Video lessons coming soon

Offered by HSM University · Communication Studies

Course content

  1. 1Classical rhetoricComing
  2. 2Ethos, pathos and logosComing
  3. 3Attitudes and beliefsComing
  4. 4Theories of persuasionComing
  5. 5Source credibilityComing
  6. 6Message designComing
  7. 7Narrative persuasionComing
  8. 8Visual rhetoricComing
  9. 9PropagandaComing
  10. 10Methods of rhetorical criticismComing
  11. 11Criticizing a speech or campaignComing
  12. 12Ethics of persuasionComing

Requirements

Recommended background. You can start any course at any time.

Description

How persuasion works and how to analyze persuasive texts.

Part of the Arts & Social Sciences stream, typically taken in year 3.